The UK’s First YouTube Number One?
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Tonight in Britain is Children in Need – a famous annual telethon on behalf of good causes. This years has used a technique close to Owngig’s heart – crowdsourcing. Chartjackers aims to create a number one hit solely by using YouTube and the users of the site.
As they say, “The lyrics of the song are made up of YouTube comments, compiled into a song by another YouTuber. The lyrics were released and then YouTubers wrote a melody for the lyrics, and we picked our favourite. We held YouTube auditions via video response to pick the band, found the producer of the song through YouTube, and the music video is made up of literal interpretations of the lyrics, clapping and singing along, by YouTubers!” View the video here.
Also close to Owngig’s heart is, of course, live music, so naturally we loved the tour by Ash, which went round the UK in alphabetical order. There was a mild bit of (understandable) cheating – Exeter for X for example but the tour, done to celebrate the band’s plan to release 26 similarly themed alphabetical singles in a year is a great move.
Finally, it wouldn’t be an Owngig newsletter without something a bit sillier. Welcome to the world of manualism. This isn’t as rude as it sounds – it’s the art of making music with your hands. Perhaps this video explains it better – as well as being odd it’s also awesome. Sweet Child ‘o’ Mine, done with hands.